by Garret Shawhan | Jun 20, 2025 | 2025, Business Strategy and Consulting Services, Published Articles
by Gary Shawhan, Contributing Editor, The CHEMARK Consulting Group Are there any “true” sales” jobs remaining in our industry? It has been a long-time since the primary sales mission was to go out and meet with potential customers, sell products, and deliver profit...
by Garret Shawhan | Nov 3, 2022 | 2022, Business Strategy and Consulting Services, Coating Industry, Published Articles
By Gary Shawhan, The CHEMARK Consulting Group There are many definitions of “marketing” offered by various individuals including industry recognized experts known for their view on marketing and its roles. Phillip Kotler, in his many publications, has offered a...
by CHEMARK Consulting Group | Oct 2, 2022 | 2022, Business Strategy and Consulting Services, Published Articles
By Gary Shawhan & Dan Watson Contributing Editors, The CHEMARK Consulting Group Market mapping is an analytical technique whose purpose is to provide a snapshot of the relationship between key variables present in a particular market. The basic objective...
by Garret Shawhan | Jun 3, 2022 | 2022, Business Strategy and Consulting Services, Published Articles
By Gary Shawhan, Contributing Editor, The CHEMARK Consulting Group It is well known that the “Just-in-Time” manufacturing model had its origins in the automotive industry as a way to improve efficiencies, speed up time-to-market and reduce manufacturing costs....
by Garret Shawhan | Dec 4, 2021 | 2021, Business Strategy and Consulting Services, Coating Industry, Published Articles
by Gary Shawhan and Dave Sikora Ph.D., The CHEMARK Consulting Group The road to achieving net-zero CO2 emissions, as benchmarked for 2050 by the Paris Climate Agreement, looks much more like a drive down Lombard Street in San Francisco than the straight-a-way at...
by CHEMARK Consulting Group | Oct 1, 2021 | 2021, Business Strategy and Consulting Services, Published Articles
By Gary Shawhan and John Yundt Contributing Editors, The CHEMARK Consulting Group Entrepreneurial companies who bring novel coating technology to market and then succeed are increasingly rare. One company that has certainly achieved this goal is Nycote Laboratories...
