by Garret Shawhan | Jun 20, 2025 | 2025, Business Strategy and Consulting Services, Published Articles
by Gary Shawhan, Contributing Editor, The CHEMARK Consulting Group Are there any “true” sales” jobs remaining in our industry? It has been a long-time since the primary sales mission was to go out and meet with potential customers, sell products, and deliver profit...
by Garret Shawhan | May 25, 2025 | 2025, Analytics: The Basic Process for Using Analytics, Published Articles
by Gary Shawhan, Contributing Editor, The CHEMARK Consulting Group The expanding use of AI supported market research methods can’t be denied. As the use of synthetic data grows, it becomes important to identify in what business situations it has its best fit and can...
by Garret Shawhan | May 10, 2025 | 2025, Business Strategy and Consulting Services, Published Articles
by Gary Shawhan, Contributing Editor, The CHEMARK Consulting Group Establishing and maintaining a viable channel-to-market network is a key component of a successful sales plan. Obtaining and retaining access to the right channels-to-market that support the sale of a...
by Garret Shawhan | Apr 24, 2025 | 2025, Business Strategy and Consulting Services, Published Articles
by Gary Shawhan, Contributing Editor, The CHEMARK Consulting Group A Company’s Identity is a reflection of the way the company is viewed by its customers, competitors, and markets where it does business. At the heart of strong company identity is its vision for their...
by Garret Shawhan | Apr 5, 2025 | 2025, Business Strategy and Consulting Services, Published Articles
by Gary Shawhan, Contributing Editor, The CHEMARK Consulting Group A Company’s Identity is a reflection of the way the company is viewed by its customers, competitors, and markets where it does business. At the heart of strong company identity is its vision for their...
by CHEMARK Consulting Group | Jan 4, 2023 | 2023, Coating Industry News, Published Articles
by Gary Shawhan and Dave Sikora Ph.D., Contributing Editors, The CHEMARK Consulting Group This is Part 2 of a 3-part article on sustainability and challenges facing many markets including CASE in finding commercial sources of supply for bio-based polymer raw...
