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Marketing- An Evolving Role in Today Coatings Market

by Garret Shawhan | Nov 3, 2022 | 2022, Business Strategy and Consulting Services, Coating Industry, Published Articles

By Gary Shawhan, The CHEMARK Consulting Group There are many definitions of “marketing” offered by various individuals including industry recognized experts known for their view on marketing and its roles. Phillip Kotler, in his many publications, has offered a...

“Market Mapping”

by CHEMARK Consulting Group | Oct 2, 2022 | 2022, Business Strategy and Consulting Services, Published Articles

By Gary Shawhan & Dan Watson Contributing Editors, The CHEMARK Consulting Group         Market mapping is an analytical technique whose purpose is to provide a snapshot of the relationship between key variables present in a particular market. The basic objective...

Just-in-Time Manufacturing Meets The Turbulence of Doing Business Today

by Garret Shawhan | Jun 3, 2022 | 2022, Business Strategy and Consulting Services, Published Articles

By Gary Shawhan, Contributing Editor, The CHEMARK Consulting Group It is well known that the “Just-in-Time” manufacturing model had its origins in the automotive industry as a way to improve efficiencies, speed up time-to-market and reduce manufacturing costs....

M&A Activity in the Asia Pacific Region Past, Present and a Look Forward

by CHEMARK Consulting Group | Mar 22, 2022 | 2022, Market Research, Published Articles

By Gary Shawhan & Dan Watson Contributing Editors, The CHEMARK Consulting Group   Introduction The overall objective for this article is to provide a current perspective on the M&A market across the AP region.  To try to accomplish this objective we have...

Bolt-on Acquisitions- A Shift in their Purpose and Value

by CHEMARK Consulting Group | Mar 2, 2022 | 2022, Published Articles, Value-Chain Analysis

Gary Shawhan, Contributing EditorThe CHEMARK Consulting Group “Phil, thanks for everything from all your industry friends”Dr. Phil Phillips: 9/29/37-2/9/22   Bolt-on acquisitions represent an important and growing business strategy. Its definition is somewhat...

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Recent Posts

  • Selling Today and Customer Expectations June 20, 2025
  • Sustainability; Focusing on Bio-based Chemical Content and Sourcing Options (Part 2 of 3 parts) January 4, 2023
  • Marketing- An Evolving Role in Today Coatings Market November 3, 2022
  • “Market Mapping” October 2, 2022
  • Just-in-Time Manufacturing Meets The Turbulence of Doing Business Today June 3, 2022

Gary Shawhan,
President

120 Crest Road
Southern Pines, NC 28387

860 552 3026

gshawhan@chemarkconsulting.net

Recent Articles

  • Selling Today and Customer Expectations
  • Sustainability; Focusing on Bio-based Chemical Content and Sourcing Options (Part 2 of 3 parts)
  • Marketing- An Evolving Role in Today Coatings Market
  • “Market Mapping”

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